By Kevin Flanagan, Director of Marketing, Micronotes
As the leader in artificial intelligence-driven marketing automation, Micronotes is proud to talk about all the ways our platform enables financial institutions to establish and nurture personalized relationships with their digital banking users. But sometimes, it’s best to let others tell our story for us.
We held a webinar on November 14 where we let two of clients do the talking in an informative discussion about how AI helps banks build communities and drive revenues.
Terri Fox, senior vice president of retail administration for Monson Savings Bank in Massachusetts, and Lisa Michelone, senior VP and marketing director for Reliance Bank in Pennsylvania, were joined by Sam Venhaus, client solutions consultant for Fiserv, Micronotes’ partner, who led a wide-ranging discussion of how the two banks—like so many others—are successfully leveraging Micronotes to engage with digital users.
Watch the webinar below and you’ll learn:
How AI in banking can go beyond chatbots and fraud detection into revenue generation and community building
How quick and inexpensive it is to capitalize on AI-driven marketing technology and machine learning
How to overcome the decline in branch traffic and create meaningful interactions to connect with digital users