Conversational Banking: The Future Is Now

Conversational Banking: The Future Is Now

A recent article in The Financial Brand discusses how conversational engagement is a requirement for success in digital banking. Given that Micronotes is in the business of providing our banking clients with an artificially intelligent marketing automation solution for digital banking, I was curious to read more. But I was surprised to see that the capabilities we provide to our clients today are still seen as “futuristic” by the author.

Are Chatbots a High-Tech Female Stereotype?

Are Chatbots a High-Tech Female Stereotype?

You may have noticed that many of the chatbots offered by banks feature female “personalities” and names, much like the digital assistants sold by Apple (Siri) and Amazon (Alexa.) In a time of radical evolution in the development and deployment of technologies such as artificial intelligence machine learning, these stereotypical female “helpers” seem especially tone deaf.

Sign of the Times

Sign of the Times

When you work for an artificial intelligence software company that uses machine learning to help financial institutions to engage more effectively with online banking users, you tend to notice things related to your work. One day, while coming around the corner of the building I work in, I happened to see a sign in the window of People’s United Bank advertising attractive CD interest rates. It got me thinking.

Do You Want My Money?

Do You Want My Money?

Recently, I received an inheritance and deposited it into the local bank I’ve done business with for a long time. And because my job is to sell Micronotes’ AI-driven marketing engagement solution to banks, I conducted a little experiment. I wanted to see how long it would take my bank to recognize this deposit, and engage me in a discussion about what I could do to maximize the funds. And I wanted to see what form the engagement would take.